Rates & Parity

Know when an OTA undercuts you the same morning

Every night we read your rates and your competitors' on Booking.com, Expedia and the other channels, as Google Hotels shows them. Every morning you know where you are dearer, where you are cheaper, and where an OTA is undercutting you.

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Aegean Blue Suites

Tonight · Fri 14 Jun

−€6
Your website official €120
Booking.com −€6 €114
Expedia€120
Hotels.com€125
Agoda€122

Lowest OTA

€114

Competitor median

€132

Position

2nd of 6

Parity: 2 nights to check

Booking.com €6 below your site

For hotels, rooms to let and villas across Greece

Nothing to install
No channel manager passwords
Greek & English
One account for all of Hotel Guru

The problem

The 3 biggest rate problems for hotels

1

OTAs sell you cheaper

A forgotten rate plan or a Genius offer and Booking.com shows a lower price than your own site. The guest books there and you pay commission on a booking that would have been direct.

2

Pricing blind

You do not know whether tonight you are the cheapest in the area or the dearest. The price is set by instinct, not by the competition the guest actually sees.

3

Hours lost on OTAs

Opening ten tabs every day to see what the neighbours charge eats hours, and by the time you finish the prices have already moved.

How it works

Three simple steps

Step 1

Find Your Property

Pick it as Google Hotels shows it. No channel manager passwords, nothing to install.

Step 2

Add Your Competitors

Up to 8 properties guests compare you with. Change them whenever you like.

Step 3

See Rates Every Morning

Every night we read the rates for the weeks ahead. If an OTA undercuts you, you hear about it by email.

Rate parity

Every Night, Every Channel

For every night you see your website's rate next to the OTA rates. When a channel drops below your direct rate, an alert opens with the gap in euros and what to check.

Parity alert

One email in the morning with the nights and channels selling you cheaper, not one per night

Rate calendar

Your rate, the lowest OTA rate and the competitor median for every night, in one grid

Competitor moves

Who raised or dropped their rates since yesterday, and by how much

Parity · next 7 nights

5 of 7 fine
NightSiteOTA
Fri 14 €120 €120 Fine
Sat 15 €145 €139 −€6
Sun 16 €145 €145 Fine
Mon 17 €110 €110 Fine
Tue 18 €110 €104 −€6
Wed 19 €115 €115 Fine
Thu 20 €120 €120 Fine

Open alerts

2

Nights in parity

28/30

Dashboard

The full picture at a glance

Parity, position against the competition and rate moves in one dashboard

rates.hotelguru.gr/app

Nights in parity

28/30

Your average rate

€128

Competitor median

€134

Position

2nd of 6

Your rate against the competition, 14 nights

You Median

Moves since yesterday

Villa Thalassa +€12
Kyma Hotel −€8
Naxos Rooms +€5
Blue Dome −€15

Calculator

What lost parity costs you

Set your bookings and see what you pay in commission on bookings that could have been direct

10300
€
€50€600
%
10%25%
%
0%30%

Bookings going to the OTA

Commission per month

Commission per year

* Estimate: bookings × share lost × value × commission.

Pricing

Simple Pricing

No hidden costs. Start free for 14 days.

Popular

Pro

Ideal for single properties and small groups

On request

Tell us about your property and we will send you a quote

  • Rates every night for the next 30 nights (up to 90)
  • Booking.com, Expedia and every Google Hotels channel
  • Parity alert every morning
  • Compare with up to 8 competitors
  • Rate calendar and competitor moves
  • 1 property
  • Email support
Start Free Trial

14-day free trial · No card needed

Enterprise

For hotel groups and large businesses

Custom

Tailored pricing

  • Everything in Pro
  • Unlimited properties
  • More competitors
  • Horizon up to 180 nights
  • Dedicated account manager
  • Custom reports
Contact us

We reply within 24 hours

FAQ

Frequently Asked Questions

From Google Hotels, which shows every channel selling a property alongside its official website. They are the same prices the guest sees.
No. We only read public prices, like a guest. No passwords needed.
Every night, for the next 30 nights (or up to 90, in settings). You can also ask for a refresh whenever you like.
The same price for the same room on every channel. When an OTA sells cheaper than your site, the guest books there and you pay commission on a booking that could have been direct.
Every morning, only when a new gap is found. One email with every night and channel, so it does not fill your inbox.
Any property on Google Hotels. You choose them, up to 8, and change them whenever you like.
Yes. We offer a 14-day free trial with no credit card.

Start today

Try it free for 14 days. Know every morning where your rates stand and which OTA is selling you cheaper.

Start Free Trial

14 days free · No card · Cancel any time